Those nifty envicons (à la emoticons), like the one above, are spreading like wild fire in the dry corporate mails nowadays. First I didn't mind them, but seeing how they are spreading now at an amazing speed, made me wonder why are we not seeing more of those envicons?
Maybe one that reads:
Please consider the environment by turning off the lights as you finish this meeting.
[icon of a cute little green lamp here]
Or we can turn up the intrusiveness a bit:
Please consider the environment by reusing this plastic cup you’re having your green tea in (yes, I can see you) for your next drink.
[icon of a green arrow pointing to where the cup is]
Or being a little bit more assertive, like:
Please consider the environment by recycling …you pig.
[icon of cute little piggie]
I’m down with the whole let’s be environmentally friendly and all, it’s just the method I'm questioning. Is that really an effective way? Picture this, you get a 15-page-long email (font 8) and procced to print it to be able to review it. Suddenly you see the envicon starting back at you, you realize this one is ‘marked’ and you can’t print it. This can only mean one thing: you need to get your printing-fix from one of the unmarked ones. File>Print, 100 copies. OK. aaaahhhhh the sweeeet sweeeet smell of freshly printed email. What, you don't do this regularly?
But if the person really cares about the environment and wants to help raise the awareness of others by doing something, aren't there more appropriate ways? For example, picking a worth cause, joining or donating to an NGO that actually does something about the environment instead of only preaching to others? I once had a meeting with one of them enviconics and she actually brought a print-out of her email (which had the super kool envicon at the end of it) instead of, like, I don't know, maybe bring her laptop to the meeting, like we all do?
Bottom line is, if you picked the environment as your cause and you are taking personal actions to help the environment and you live by those principles and this envicon is part of your cause, then respect. Otherwise please spare me this hypocritical, egoistic, feel-good, space-consuming piece of garbage... and please please don't print your own mails, that's just stupid.